ENERGYWISE™ website wins award for its positive impact on New Zealand society

EECA's ENERGYWISE™ website won at the 2010 Internet Industry Awards, held at Parliament last night.

The ENERGYWISE™ website was recognised for having the most ‘Positive Societal Impact' for its work providing practical information to inspire New Zealanders to be more efficient with the way they use energy in their home and on the road.

EECA's Manager Marketing and Communications, Pat Murray, is delighted with the award and believes it reflects the importance of the work EECA carries out. "How we manage and use our energy resources is one the most critical issues facing us today. All New Zealanders can benefit from using energy wisely and our site makes it easier for people to make informed choices around the way they use energy every day.

"Our target market is everyone, and our focus is everywhere energy touches our lives - from driving our cars and choosing electrical products, to heating our homes, or generating our own power. That is a huge amount of information going to a lot of people, so having an easy to use, engaging website is critical," says Mr Murray.

The site is also the gateway for householders to access some key government energy efficiency programmes such as the Warm Up New Zealand: Heat Smart funding for home insulation, grants for solar water heating and the practical advice given through the Energy Spot television campaign.

Visits to the site tripled over the past year.

www.energywise.govt.nz.

The Energy Efficiency and Conservation Authority (EECA) encourages, supports, and promotes energy efficiency, energy conservation, and the use of renewable sources of energy in New Zealand.