Noel Leeming first ENERGY STAR® retail partner

Leading appliance and electronics retailer Noel Leeming has made a commitment to energy efficiency by becoming New Zealand’s first ENERGY STAR® retail partner.

All products that qualify for ENERGY STAR® will carry a label and retail staff will be trained to answer customer questions about the benefits of purchasing an ENERGY STAR® product.

EECA’s research shows that nearly 80 per cent of consumers would consider energy efficiency when choosing a product, and one of the most effective times to give them that information is when they are in the store, about to make a purchase. Therefore, teaming up with a major retail chain that already has a commitment to the environment was an obvious step for EECA.

The partnership will directly benefit consumers while also encouraging manufacturers to provide more products that meet the ENERGY STAR® mark, as consumer awareness and demand for products that use less energy grow.